Core Constituents of SEO

Technical SEO

• Site Speed
• Mobile-Friendliness
• Site Architecture
• XML Sitemaps and Robots.txt
• Structured Data (Schema Markup)
• Security (HTTPS)

On-Page SEO

• Keyword Research and Optimization
• High-Quality Content
• Title Tags and Meta Descriptions
• Header Tags (, etc.)
• URL Structure
• Internal Linking

Off-Page SEO

• Backlinks
• Brand Mentions and Social Signals

Local SEO

• Google Business Profile optimization
• Local Citations
• Online Reviews and Ratings
• Localized On-Page SEO
• Local Link Building
• Local Schema Markup

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